Privacy Policy

Last Updated: March 19, 2026

Simple Fresh (“Simple Fresh,” “we,” “us,” or “our”) respects your privacy and is committed to protecting personal information in accordance with applicable privacy laws.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you use SimpleFresh.ca, submit a referral form, interact with our content on social media platforms, or otherwise engage with our referral program.

By using this website or submitting information through it, you acknowledge that you have read this Privacy Policy.

1. Who This Policy Applies To

This Privacy Policy applies to personal information collected through SimpleFresh.ca and related social media content from:

  • individuals who submit their information through a referral form on SimpleFresh.ca
  • individuals who interact with Simple Fresh content shared on social media platforms such as Facebook, Instagram, or other channels
  • individuals whose information is submitted as a referral
  • individuals who contact us about the program
  • users who access the site or related features

2. What Information We Collect

We may collect personal information that you provide directly, information submitted through the referral process, and certain technical information related to use of the website.

Information Collected From Participants

When you submit a form or participate in the program, we may collect:

  • name
  • email address
  • phone number
  • city, address, or location details, if provided
  • responses to form fields or questionnaires
  • communications with us
  • any other information you choose to provide through forms or support requests

Information Collected About Referred Individuals

When a participant submits a referral, we may collect information such as:

  • name
  • phone number
  • email address, if provided
  • city, address, or location details, if provided
  • notes or information submitted by the referrer
  • referral source and referring individual
  • assigned office, representative, or business
  • status of follow-up, appointment, demonstration, or qualification outcome

Technical and Website Usage Information

When you use the website, we may collect certain technical information such as:

  • IP address
  • browser type
  • device type
  • pages visited
  • date and time of access
  • referring website, social media platform, or source
  • session and security information
  • cookie and similar technology data

3. Why We Collect Personal Information

We collect, use, and disclose personal information for purposes such as:

  • receiving and processing referral form submissions
  • forwarding referral information to the appropriate local office, representative, or business for follow-up
  • contacting referred individuals regarding a complimentary in-home air and water test or related follow-up
  • tracking completed demonstrations or qualifying actions
  • administering program eligibility and gift fulfillment where applicable
  • providing customer service and responding to questions or requests
  • protecting against fraud, abuse, false submissions, or unauthorized activity
  • maintaining internal records and business reporting
  • improving website functionality, program administration, and user experience
  • meeting legal, regulatory, contractual, or compliance obligations

4. Consent

By submitting your personal information through SimpleFresh.ca, you consent to our collection, use, and disclosure of your personal information as described in this Privacy Policy.

If you submit information about another person as a referral, you represent that you have permission to provide that information for the purpose of allowing the appropriate local office, representative, or business to contact that person about a complimentary in-home air and water test and related follow-up.

Where required, we may seek additional consent for specific uses of personal information.

You may withdraw consent to certain uses of your information, subject to legal, contractual, technical, or program administration limitations. Withdrawal of consent may affect your ability to participate in some or all parts of the program.

5. How We Share Personal Information

We do not sell personal information as a contact list.

We may share personal information with:

  • the local office, representative, dealer, or business assigned to manage the referral and conduct the in-home demonstration
  • service providers that help us operate the website, hosting, database, communications, analytics, security, or program administration systems
  • professional advisors, where reasonably necessary
  • legal, regulatory, or governmental authorities where required or permitted by law
  • a purchaser, successor, or other party involved in a merger, acquisition, restructuring, financing, or sale of all or part of our business, subject to appropriate confidentiality protections

6. How the Referral Program Works

Simple Fresh is designed to connect individuals with a complimentary in-home air and water quality test through a simple referral process, often promoted through social media content and shared links.

In general:

  • a user discovers Simple Fresh through a social media post, shared link, or other promotional content
  • the user submits their information and, optionally, referral information through a form on SimpleFresh.ca
  • the submission is forwarded to the appropriate local office, representative, or business
  • the assigned party may contact the individual or referred person to arrange a complimentary in-home air and water quality test
  • where applicable, qualifying actions may result in gift eligibility as outlined in the program terms

7. Social Media and Third-Party Platforms

Simple Fresh content may be shared on social media platforms such as Facebook, Instagram, and others. When you interact with our content on these platforms, the platform’s own privacy policy and terms of service apply. We do not control and are not responsible for the data practices of third-party social media platforms.

Information you submit directly to us through SimpleFresh.ca is governed by this Privacy Policy.

8. Cookies and Similar Technologies

We may use cookies and similar technologies to:

  • keep the website functioning properly
  • remember preferences
  • improve performance and usability
  • analyze website traffic and program engagement
  • support security, fraud prevention, and troubleshooting

For more information, please see our Cookies Policy.

9. Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes identified in this Privacy Policy, including program administration, referral tracking, fraud prevention, recordkeeping, dispute resolution, and legal or regulatory compliance.

When personal information is no longer required, we will delete it, anonymize it, or securely destroy it, as appropriate.

10. Safeguards

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, modification, or destruction.

These safeguards may include:

  • access controls
  • secure hosting environments
  • monitoring for unauthorized activity
  • restricted internal access on a need-to-know basis

No method of transmission over the Internet or electronic storage system is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.

11. Access and Correction

You may request access to personal information we hold about you and request corrections if you believe it is inaccurate or incomplete, subject to legal exceptions.

12. Third-Party Links and Services

This website may contain links to third-party websites, tools, or services. We are not responsible for the privacy practices, content, or policies of third parties. We encourage you to review their privacy policies before providing personal information.

13. Children’s Privacy

Simple Fresh is intended for adults and is not designed for use by children. We do not knowingly collect personal information directly from children through this website for participation in the program.

14. International or Cross-Border Processing

Some of our service providers may process or store personal information outside your province or outside Canada. Where this occurs, personal information may be subject to the laws of the jurisdiction in which it is processed or stored.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, legal requirements, or business operations. When we do, we will update the “Last Updated” date above. Continued use of the website or program after changes are posted constitutes acceptance of the updated policy, where permitted by law.

16. Contact Us

If you have questions about the Simple Fresh program, your referral, or the in-home air and water test, please contact the local representative or business who is managing your area.

For privacy-related requests, including requests to access or correct personal information, withdraw consent where applicable, or submit a privacy inquiry, please use our Privacy Request Form.